True, we are located at a point now where almost
everything can be sold online or so there are many realities, sectors and
projects that have nothing to do with each other. Although there are certain
rules or guidelines that are repeated ad nauseam that will serve you well to
sell shoes and consulting services are necessary to do business on the
internet.
Let us then detail
these keys that help us keep them in mind:
1. The first impression is what counts: as people make zapping on TV, the same goes in the net. So you better make the web usable, serious and inspires confidence in the first or the user can lose forever. And very importantly, in seconds have to understand what your site is about.
2. Your web requires constant investment: sounds bad but it's so crude. The moment you stop investing your traffic will drop until you cease to exist for the digital world. Unless you're a web very much needed... these few.
3. What is your name?: When choosing a name keep in mind the following:
-Choose a short domain related to your brand or business
-Do not use abbreviations or special character
-Be positive connotation
4.The power of "tagline" or in other words your slogan. You have to be an addition to make your potential customers understand that you and your business is a good brand image.
5. Protection!: have to register the mark, protect your email address, include a legal warning on the web and data privacy for users.
6. Web content is interesting that:
-Do not include long paragraphs
-Remove useless content
-Establish reading levels
7. For content management in the face of network
- Tell a story
- Try to be creative, innovative, gregarious, transparent and accessible
8. The micro-specialties internet: You'll have to get used to working with usability experts, web developers, designers, content generators, experts in SEO / SEM... If you find a professional who says “I be an expert in all of digital issues” Flee!
9. Strive to be found on search engines:
- All pages must be indexable
- Use Friendly URL
- Use pictures with labels
- Choosing the right keywords
- Register all possible directories
10. Use all possible sources of traffic: Google Adwords Campaigns, SEO, social media, online advertising, email, affiliates... la correct combination of them is the key to success.
11. Give the user control: There are a number of practices that help not hinder the user and feel comfortable on your website to make the purchase and hopefully I loyalty.
12. Monitor what's being said about your business: network you must pay attention to what users comment. The online reputation is very important and this is what is giving credibility because bad opinions without saves on time can do so much damage to be of viral messages often.
13. Measure, measure, measure: If you do not you'll miss one of the great advantages of the digital world. You can measure your activities and tests to do: page views, clicks, registrations, visit... Source. Information is power and you must be a friend of the metrics.
14. Market and Competition: Obviously you're not alone on the network and have to compete with companies that are doing well. So it is salutary to see what they do, get ideas and even anticipate to win market.
15. Strike out of your mind once and for all the myths about the world 2.0: some already sound you: sell on the internet is cheap, youth, once check the web... start selling.
All these keys are no guarantee of success but at least when you've internalized're a little closer to your goals
http://goarticles.com/article/15-Keys-to-Internet-Business/9427107/
2. Your web requires constant investment: sounds bad but it's so crude. The moment you stop investing your traffic will drop until you cease to exist for the digital world. Unless you're a web very much needed... these few.
3. What is your name?: When choosing a name keep in mind the following:
-Choose a short domain related to your brand or business
-Do not use abbreviations or special character
-Be positive connotation
4.The power of "tagline" or in other words your slogan. You have to be an addition to make your potential customers understand that you and your business is a good brand image.
5. Protection!: have to register the mark, protect your email address, include a legal warning on the web and data privacy for users.
6. Web content is interesting that:
-Do not include long paragraphs
-Remove useless content
-Establish reading levels
7. For content management in the face of network
- Tell a story
- Try to be creative, innovative, gregarious, transparent and accessible
8. The micro-specialties internet: You'll have to get used to working with usability experts, web developers, designers, content generators, experts in SEO / SEM... If you find a professional who says “I be an expert in all of digital issues” Flee!
9. Strive to be found on search engines:
- All pages must be indexable
- Use Friendly URL
- Use pictures with labels
- Choosing the right keywords
- Register all possible directories
10. Use all possible sources of traffic: Google Adwords Campaigns, SEO, social media, online advertising, email, affiliates... la correct combination of them is the key to success.
11. Give the user control: There are a number of practices that help not hinder the user and feel comfortable on your website to make the purchase and hopefully I loyalty.
12. Monitor what's being said about your business: network you must pay attention to what users comment. The online reputation is very important and this is what is giving credibility because bad opinions without saves on time can do so much damage to be of viral messages often.
13. Measure, measure, measure: If you do not you'll miss one of the great advantages of the digital world. You can measure your activities and tests to do: page views, clicks, registrations, visit... Source. Information is power and you must be a friend of the metrics.
14. Market and Competition: Obviously you're not alone on the network and have to compete with companies that are doing well. So it is salutary to see what they do, get ideas and even anticipate to win market.
15. Strike out of your mind once and for all the myths about the world 2.0: some already sound you: sell on the internet is cheap, youth, once check the web... start selling.
All these keys are no guarantee of success but at least when you've internalized're a little closer to your goals
http://goarticles.com/article/15-Keys-to-Internet-Business/9427107/
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